Post by kmstfatema on Mar 9, 2024 11:48:57 GMT 8
SMS in marketing campaigns is a really useful and multi-purpose tool, but it can only achieve the desired results if it is delivered in the first place. In fact, there are several factors that can negatively influence this data transfer : the absence of a data field in the recipient's mobile phone, the full memory of the receiving SIM or the number saved in the database that is no longer active, to name a few. How to understand if an SMS has been received? Fortunately, there is an answer to this question: the SMS delivery report . Let's see together what it's about in the next paragraph! SMS Delivery Report: What is it? We have already talked in a past article about what the delivery ratio and sending times are for SMS, but in this article we will quickly resume only the definition of the concept of our interest: it is a report sent to the sender, in which the latter can observe which messages , among those sent, were successfully delivered , how long after they reached the recipient and which ones did not.
A similar service can also be requested, for a fee, for Germany Telegram Number Data sending SMS between private users, by changing some settings from your smartphone; however, today we will focus on its usefulness for marketing purposes, as it is a feature of fundamental importance in performance campaigns. SMS Delivery Report: Its Use in Marketing Having the report available and knowing how to understand if an SMS has been received will allow the sender to evaluate the success of their strategy according to objective criteria . To calculate metrics such as conversion rate or open rate and obtain accurate return percentages, you will only need to take into account the SMS delivered, not the ones sent.
This difference, however subtle, can lead to large variations when talking about thousands of messages delivered. There are many variables that are able to influence the final result of promotional SMS sending: to minimize inconveniences and maximize the opening rate, the choice of a database of qualified contacts and a high-performance sending platform are crucial. A digital company like Ediscom, thanks to its decades of experience in the sector, will be able to guarantee delivery and opening rates close to 100% thanks to totally customized services, accurate tracking and highly vertical targets. Now that we have seen how to understand if an SMS has been received and the usefulness of tracking it in your campaigns, let's analyze this dynamic through a practical example .
A similar service can also be requested, for a fee, for Germany Telegram Number Data sending SMS between private users, by changing some settings from your smartphone; however, today we will focus on its usefulness for marketing purposes, as it is a feature of fundamental importance in performance campaigns. SMS Delivery Report: Its Use in Marketing Having the report available and knowing how to understand if an SMS has been received will allow the sender to evaluate the success of their strategy according to objective criteria . To calculate metrics such as conversion rate or open rate and obtain accurate return percentages, you will only need to take into account the SMS delivered, not the ones sent.
This difference, however subtle, can lead to large variations when talking about thousands of messages delivered. There are many variables that are able to influence the final result of promotional SMS sending: to minimize inconveniences and maximize the opening rate, the choice of a database of qualified contacts and a high-performance sending platform are crucial. A digital company like Ediscom, thanks to its decades of experience in the sector, will be able to guarantee delivery and opening rates close to 100% thanks to totally customized services, accurate tracking and highly vertical targets. Now that we have seen how to understand if an SMS has been received and the usefulness of tracking it in your campaigns, let's analyze this dynamic through a practical example .